Volume Four — Perth, Western Australia

Issue No.

04

Notes on
SEO +
Websites

& the bits in between.

Field Notes

Practical reads on search, conversion and the work behind a website that earns its keep — written from a desk in Perth.

Field

What is Website Conversion? ✦ Most Important On-Page SEO Elements (and why they actually matter) ✦ What does an SEO Specialist actually do? ✦ Keyword Match Type Tool: the easiest way to understand what people are actually searching ✦ Women in Digital Marketing: why we're not just "nice to have" ✦ SEO not working? Before you throw it all away, read this. ✦

What is Website Conversion? ✦ Most Important On-Page SEO Elements (and why they actually matter) ✦ What does an SEO Specialist actually do? ✦ Keyword Match Type Tool: the easiest way to understand what people are actually searching ✦ Women in Digital Marketing: why we're not just "nice to have" ✦ SEO not working? Before you throw it all away, read this. ✦

Shopify SEO: Why Stores Don’t Rank (And What Actually Works)

Browse by what you need.

Site Architecture SEO: Why Website Structure Matters

When Should You Stop SEO? (And Why You Probably Shouldn’t)

Digital Marketing vs Traditional Marketing: What’s the Difference?

What Google’s New Search Console Update Means for Your Social Media SEO

Can an SEO Company Delete Your Website Content?

Are There Any WordPress Plugins That Increase Traffic?