● Website and SEO Audit

A website and SEO audit that tells you what to do next

You know something’s not quite working, but you’re not sure where the problem is. Maybe your website isn’t showing up for the searches you expected, the traffic isn’t turning into enquiries, or you simply don’t know what you should be working on next. The last thing you need is a 60-page export full of red warnings and no idea which ones matter.

Our website and SEO audit is the opposite of that. Online Strategy Co founder Zara looks at your whole site from a search and customer point of view, works through what needs attention, and then talks you through every finding on a one-hour call so you leave knowing what to tackle first.

$1,300 + GST · One-off · No lock-ins
What's included

What's in your website and SEO audit

This is a proper look at the whole site, written up as a report you keep. It’s built around the things that affect how your website performs in search and what people experience once they land.

What you already rank for

The searches your site is showing up for today, and the ones sitting just off page one.

What you could be ranking for

New keyword lists for your business, with an explanation of how to read them, because finding keywords is never about one perfect phrase.

Your competitors

Who’s beating you in search, what they’re doing differently and where the gaps are.

Your content

Which pages are getting visibility or traffic, which ones need work, and where useful content may be missing.

Your conversions

Once people land, does the site make it easy to call, book or buy? We look at the paths people take through the site and where those next steps could be clearer, which is what good website conversion comes down to.

A technical health check

A high-level check for technical issues that could affect the site, with anything that needs a deeper investigation flagged for you.

A website map and site plan

How your pages should be organised, using the keywords you have and the ones you’re missing.

A one-hour call with Zara

We go through the findings together, answer your questions and sort out what to tackle first.

✶ What you walk away with

The recommendations are written so you can act on them yourself, hand them to your developer, or bring us in to do the work. Whatever you decide, the report is yours to keep.

● Pricing

Price

01
One-off

Website and SEO Audit

No lock-ins and nothing ongoing unless you want it.

$1,300 + GST

Based in Melbourne? Take a look at our SEO website audit in Melbourne page.

But how?

How it works

01

Order your audit

Fill in the short form with your website and what’s been bugging you about it. That’s it, we take it from there.

02

Zara digs in

We use SEO tools and your available data to investigate the site, but the audit itself isn’t an automated report spat out by software. Your keywords, competitors, content and conversions are reviewed properly and the findings are written for your business. Allow roughly 2 weeks for your report.

03

Your report and one-hour call

Once your written report is ready, you book your one-hour call at a time that suits your timeline. Then we go through it together, so nothing in it is left as a mystery.

✶ Not sure which audit?

How it's different from a technical SEO audit

A technical SEO audit service focuses specifically on technical issues, going deep on crawling, indexing, site speed, broken links and the code side of things. It’s the better fit if you’ve had a significant ranking or traffic drop after a rebuild, you’re dealing with crawling or indexing problems, or your developer needs a detailed technical fix list.

This audit is broader. It includes a high-level technical health check, but its main job is strategy: working out what people are searching for, who you’re up against, what content you have and how the website supports the actions you want people to take. If we uncover something that needs a deeper technical investigation, we’ll flag it.

Monthly SEO

Already planning on monthly SEO?

Then you don’t need to buy an audit first. Every one of our monthly SEO packages starts with an audit in the first month, so we understand where things stand before we start making changes. Monthly SEO is month to month with 30 days’ notice, and the free 15-minute chat is where we work out what it would look like for your business.

Frequently asked

FAQs

$1,300 + GST, paid once. That covers the full audit, your written report and the one-hour call with Zara.

There are no lock-ins, no ongoing fees and nothing else to sign up for unless you want to.

Allow roughly 2 weeks for your written report. It isn’t an automated report, so your keywords, competitors, content and conversions are reviewed properly and the findings are written up for your business, and that takes a bit of time to do well.

Once your report is ready, you book your one-hour call at a time that suits your timeline, so there’s no rush to fit around ours.

To start with, just your website and a bit about what’s been bugging you about it. You fill that in on the short form when you order.

If you have Google Analytics or Google Search Console set up, giving us access means the audit can use your own data as well as our SEO tools. If you’re not sure whether you have them, that’s fine, just let us know when you order.

Yes, that’s the whole idea. The report is written in plain English rather than SEO jargon, and it’s ordered so you know what to tackle first and what can wait.

You can work through it yourself, hand it to your developer, or bring us in for the parts you’d rather not do. And if anything in it doesn’t make sense, that’s exactly what the one-hour call is for.

No. Every one of our monthly SEO packages starts with an audit in the first month, so you’d be paying twice.

If you’re not sure monthly SEO is right for you yet, this audit is a good way to see what actually needs doing first, with no obligation to sign up for anything afterwards. If you do go ahead later, monthly SEO is month to month with 30 days’ notice.

Then the Technical SEO Audit is the better fit. It focuses specifically on technical issues like crawling, indexing, site speed and broken links, and goes deeper into them than this audit does. It doesn’t include the keyword, competitor, content and conversion work. It’s $800 + GST.

Not sure which one you need? Book a free 15-minute chat and we’ll point you the right way.

No. The free video audit is a quick recorded look at your website.

The Website and SEO Audit goes much further. It covers your rankings, keyword opportunities, competitors, content, conversions, a technical health check and a website map, all written up in a report you keep, plus a one-hour call with Zara to go through it.